Process Post #10 Analytics, SEO, and Audience Growth

According to Data. ai’s, State of Mobile 2022 report people, on average, spend 4 hours 48 minutes on their mobile devices, which equates to 1/3 of our day. This is important to remember because as someone who is cultivating and growing a brand/website, it is important to think about how my website designs translate on mobile devices. I have to consider if my website is accessible and easy to use on mobile devices to capture the attention of more readers. It is essential to have well-functioning and mobile adaptability because that is the new target audience; with Gen Z being a mobile-first society, it is paving the way for the future of technology and media (, n.d.).

SEO is another crucial component in a well-functioning website as it enables us to understand and reach readers and can help create better user experiences for them to be captivated (Hollingsworth, 2021). Further, SEO “establish[s] a strong foundation for a beautiful website with a clean, effective user experience that is easily discoverable in search, thanks to the trust and credibility of the brand and its digital properties” (Hollingsworth, 2021). SEO is important to consider when creating a website because our words and hashtags matter to create visibility. A good heading should never be too long, and I heard that the best titles fall short of 6 words. Technology and the internet will continue evolving and changing, but SEO can help us stay relevant.


Hollingsworth, S. (2021, August 6). 15 Reasons Why Your Business Absolutely Needs SEO. Search Engine Journal.





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